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From the Listerver: Publishing on the Kindle - 1/19/2010 -

Your colleagues discuss their association's use of the Kindle.

Q. I am wondering if anyone is publishing their magazines on the Kindle.

A. I would hold out for the Apple iTablet / iSlate device to be released (assumedly)in the spring. Google it. This is expected to blow the pants off of the Kindle---now that everyone received one for Christmas, of course.

Lynn Riley, owner, Lynn Riley Design, Inc.

A. Yes and it has been a real pain. My staff has been trying to figure it out for months, and Kindle instructions are very, very difficult—at least for my people. We finally gave up and hired my Web guru to figure it out.

The problem was we put the magazine up on Kindle as a book, rather than as a periodical, so it did not show up automatically every month. We are also trying to figure out graphics and links—still, after several months. I am hoping my next issue will work properly using my Web person.

This could be a commentary on my staff's lack of technical capability (we don't have a tech person on staff), or it could be a commentary on how difficult it is to figure out the Kindle.

I'm not sure what the truth is yet. I will know more a month from now.

Rick Pullen, editor in chief, Leader's Edge Magazine, The Council of Insurance Agents & Brokers

A. I'm also interested in this topic as I handle book publications for my organization.

The PlasticLogic QUE reader is being unveiled tomorrow at a Las Vegas convention. It is supposed to serve the professional market and also handle files such as PDF or Excel or PowerPoint.It is larger at almost 8.5 x 11 and very light weight (the size of a magazine).I believe color is to come later, so black and white for now.It will have some markup capabilities as well. It is offered in two configurations at $649 and $799.

I'm waiting to see what it looks like as well as the Apple tablet and other competitors such as HP, etc. I'll be eager to hear feedback on the QUE if anyone sees it.

Laura C. Berendson, MBA, senior manager of publications, ISACA


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