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6/4/2014 9:57:24 AM
Five advertising lessons any association or nonprofit can learn from crazy cat clips and other videos gone viral.
Posted by Alexander Debelov | 2 Comment(s) | Submit comment | Tell a friend
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4/16/2014 9:56:58 PM
Whether you are a first-time presenter or a seasoned veteran, these tips and reminders can help you hit a home run the next time it is your turn to speak.
Posted by Scott Topper | 26 Comment(s) | Submit comment | Tell a friend
Categories: Advertising  |  Convention Marketing  |  Marketing
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2/25/2014 10:16:14 AM
Increasingly, association communications professionals are asked to speak at conferences and meetings. It's easy enough when you're speaking from your prepared remarks, but what happens when the Q&A begins?

Posted by Eddie Rice | 20 Comment(s) | Submit comment | Tell a friend
Categories: Convention Marketing  |  Engagement
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2/5/2014 9:32:45 AM
Conference attendee data should be used in market segmentation and targeted communications for your association.
Posted by Steve Crowe | 29 Comment(s) | Submit comment | Tell a friend
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12/9/2013 9:11:41 PM
In the days before digital, if you wanted to network, you had to get out of the office. That's where we developed relationships and consummated deals. Telephones were only used to supplement those live interactions.


Posted by Jeff Korhan | 1 Comment(s) | Submit comment | Tell a friend
Categories: Convention Marketing  |  Marketing  |  Social Media
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10/12/2010 2:40:24 PM
I recently survived the production of a 52-page conference program with an oversized, map-like insert. I and my assistant worked frantically around the clock the last few days making the editor's copious revisions to drafts six, seven, and eight to release this job to the printer today.
Posted by Lynn Riley, Lynn Riley Design | 3 Comment(s) | Submit comment | Tell a friend
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