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Some Sailing and Sleuthing

Apryl Motley, Communications Consultant — Fri, 05 Oct 2012 12:17:48 GMT

During my most recent vacation this summer, I actually got some R&R. At least I went to the part of the cruise ship specifically designated as the relaxation area so that type As like me would know what it was for. Immediately I saw an opportunity for relaxation and research. While cruising on the high seas aboard the Norwegian Star en route to Bermuda, I couldn't resist the urge to investigate how my fellow passengers were "taking in" content.

Pre-Launch Advice for Digital Editions

Cecily Walters, School Nutrition Association — Mon, 21 May 2012 08:09:28 GMT

Is your association publications team contemplating adding a digital magazine to complement your print offering?

Three Types of Digital Members and How to Engage Them

Jeffrey Lee, National Apartment Association — Tue, 14 Jun 2011 15:14:03 GMT

An education session I attended at the recent ASAE Membership, Marketing, and Communications Conference had a fun way of discussing the different types of digital personalities we interact with online.

Riding Out the Perfect Storm?

Carla Kalageridis, Association Media & Publishing — Tue, 05 Oct 2010 15:01:03 GMT

I read with interest Jim Elliott's recent article in the October 5, 2010 Final Proof titled, "It's a Perfect Storm, but Don't Jump Ship."

Peter Meirs on e-reading

Brian O'Leary, Magellan Media Partners — Fri, 23 Jul 2010 16:12:08 GMT

Next Wednesday, July 28, Peter Meirs, Vice President of Production Technologies for Time Inc. will lead a discussion on e-readers and distribution of content at Association Media and Publishing's New York Educational Program.